About Amplify
Amplify is one of the leading digital entertainment companies in the Asia Pacific region. As a young and ambitious company, we are focused on redefining the entertainment business for the 21st century. At Amplify, we create and develop commercial opportunities and audience engagement for some of Australia and Asia’s biggest online creators through media partnerships, live events, and social commerce, ensuring the growth of our talent.
As a global agency led by creators, we operate at the intersection of talent, content, and culture. With offices in Australia, the Asia Pacific region, the United States, and beyond, we collaborate with some of the world’s largest brands to craft innovative campaigns that resonate with youth audiences. Our specialties include influencer marketing, social content, and ongoing talent partnerships that leverage digital platforms.
The Role
We’re searching for an entrepreneurial and commercially-minded Partnerships Director to lead Amplify’s partnership and growth strategy across Australia and the region.
In this senior role, you’ll set the partnerships roadmap, build and develop a high-performing team, and unlock new commercial opportunities. You’ll lead agency and brand relationships, design partnership models, spot new opportunities, and drive key new business initiatives.
You’ll own the relationships, the pipeline, and the momentum - building new business while strengthening strategic partnerships. You’ll mentor and guide the Partnerships team, setting priorities, uplifting capability, and driving a culture of growth and collaboration.
This is a role for a builder of strategy, teams, relationships, and revenue. If you thrive in fast-paced environments, love social culture, and know how to scale partnerships with purpose, you’ll thrive here.
Responsibilities:
- Build and lead Amplify’s national partnerships strategy across agency partners, brand collaborators, platforms, and industry bodies.
- Develop a scalable partnership framework - including segmentation, strategy, commercial models, and long-term partnership plans.
- Build, lead, and grow a high-performing Partnerships team as the function expands.
- Identify, target, and secure high-value agency and strategic partnerships that deliver net-new revenue and long-term value.
- Own senior relationships across agencies, brand teams, content platforms, and key industry stakeholders.
- Oversee partnership negotiations and commercial agreements.
- Lead the development of new business opportunities anchored in creator marketing, social content, and talent partnerships.
- Maintain and grow a strong pipeline, using the CRM to track and report on revenue potential.
- Track industry trends and platform updates that impact client opportunities.
- Bring a strong growth mindset to actively drive business expansion
Requirements:
- Strong knowledge of influencer marketing, social platforms, and the creator ecosystem.
- Strong commercial acumen with proven experience in sales/partnerships, demonstrated deal-closing skills, and the ability to negotiate contracts and manage revenue targets.
- Demonstrated ability to build and scale a partnerships function or team (or strong leadership capability ready for the next step).
- Senior-level relationships with agencies, brands, and/or platform partners.
- Exceptional written, verbal, and presentation skills with a confident pitch presence.
- Highly organised with strong strategic thinking and the ability to manage multiple priorities.
- A proactive, self-directed operator with an entrepreneurial mindset.
- Team player with a positive energy and collaborative mindset
- Willingness to travel for work and attend events
Life at Amplify
At Amplify, work is anything but ordinary. You’ll join a young, energetic team where creativity rules, collaboration is effortless, and every idea has the chance to shine. From producing exciting events to creating viral content on TikTok, your work makes an impact, and it’s never boring.
Why You’ll Love Working at Amplify
- At Amplify, we believe great work starts with great people. Join a passionate, creative, and collaborative team that thrives at the intersection of creativity, social media, and culture.
- We value passion, initiative, and a shared drive to make an impact globally in the digital advertising & entertainment landscape.
- We live and breathe culture - from TikTok trends to brand moments that spark conversation. Our team thrives on creativity, curiosity, and the drive to make an impact in the worlds of advertising, entertainment, and creator partnerships.
- Enjoy the best of both worlds with our hybrid work setup - four days in our office (with great snacks and good vibes), and 1 day working from home.
We take care of our people with benefits designed for balance and growth:
- Birthday leave
- EAP
- Monthly Birthday Celebrations
- Team managed Book Club
- Quarterly team offsite events
- Opportunities to attend industry events, panels, and workshops (think SXSW, AiMCO)
- Career growth within a leading global creator agency
- A fun, fast-paced, and supportive culture where your ideas actually make an impact
If you’re ready to be part of a team that celebrates creativity, innovation, and good energy - come Amplify your future with us!